The 2019 Subaru Love Promise Customer Commitment Award

We've been nationally recognized for our dedication to our customers and the Subaru Love Promise.

We're honored to receive the 2019 Subaru Love Promise Customer Commitment Award. This award nationally recognizes Subaru retailers who demonstrate excellence in all areas of customer-focused performance. It highlights exceptional customer service that builds lifelong relationships with Subaru owners.

The 2019 Subaru Love Promise Customer Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

 Subaru Love Promise Heart

Love Promise Stories from Hodges Subaru

Subaru and Hodges Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Hodges Subaru brings light to cancer patients  –  Jamie R

On Tuesday, July 3rd 2019, the Michigan Chapter of the Leukemia & Lymphoma Society and Hodges Subaru had the pleasure of delivering 80 blankets to the Rose Cancer Center in Beaumont Hospital Royal Oak as part of the Subaru Loves To Care program. These comforting gifts were accompanied by personalized messages of hope written by the customers and staff of Hodges Subaru. This incredible act of generosity was warmly received by the Rose Center staff who were thrilled to distribute these comforting gifts to their patients. TJ Mendolia represented Hodges Subaru, and stated “I had a friend who passed from Leukemia, and have always wanted to do more to support LLS – I’m really glad our company is part of this program and supports this awesome cause.” He and the Hodges staff plan to explore forming a team for this year’s Detroit Light The Night event. LLS is proud to partner with Subaru to spread hope, love and warmth to those fighting cancer, across the country and right here in Royal Oak & the Metro Detroit community.

Why I became a Subaru customer  –  Kate B

I've always bought American cars. I've only had Saturns, actually. When GM killed the brand I loved in 2008, I knew I'd eventually need to branch out and assumed I'd buy a Ford. I'm from Detroit and work in the arts - Ford and the Big 3 have supported the work of Detroit's arts and culture organizations for decades. In the last 10 years, though, that support has eroded. Combine that with the terrible blind spots in Ford's cars, and I wasn't sure where to look for a new car. Hodges Subaru of Ferndale, MI arrived with an answer just when I needed it. After supporting FernCare Free Medical Clinic, which I helped to found, for nearly a decade, Hodge's stepped up big time and became the Presenting Sponsor of our annual dinner last year. Not only did I have friends and family that loved their Subaru's, but Hodges made it clear to me that they love our community and support the same causes that I do. Thanks, Hodges - you've got a new loyal customer!

Hodges Subaru Delivers Loves to Care Blankets  –  Jo B

Hodges Subaru in Ferndale and LLS joined forces to give blankets out to Beaumont’s Rose Cancer Center in Royal Oak, MI. TJ Mendiola from Hodges Subaru, a long time Light the Night participant and supporter of LLS was thrilled to be a part of the Subaru Loves to Care partnership. The staff of Rose Cancer Center were ecstatic to receive Subaru’s generous gift of 70 blankets. They have seen an influx in new patients receiving treatment and were happy to be able to provide a small gift to warm patient’s hearts. Cheryl Bartley, along with additional staff, were in attendance and started distributing them to patients as soon as we arrived. Thanks to Beaumont’s Rose Cancer Center, Hodges Subaru and LLS, for joining forces to support those fighting cancer in our community!

Subaru Loves to Care Blanket Delivery  –  Alicia J

On July 6, 2017 Hodges Subaru of Ferndale and the Leukemia & Lymphoma Society delivered blankets to the Barbara Ann Karmanos Cancer Institute in Detroit, Michigan.

Subaru and NWF Love the Earth!  –  Julie L

We have been taking part in a Global Education Project through the National Wildlife Federation Program. For this project we have been teamed up with a school in Taiwan who is also working on the Biodiversity Pathway.In order to make our garden become a reality, the students have been researching the importance of pollinators, native birds and native plants. We planned which types of plants would work best in the areas we had selected for our gardens and worked to get the ground ready. The students had fundraisers and wrote letters to local businesses in order to gain further support for our project. We were able to raise over $1300.We wanted to incorporate art into our garden so our art teacher assisted us by having our students create garden stepping stones.The students worked diligently all year on this project and we were very excited that their hard work was recognized when Paula Tutman did a story on Channel 4 news about our project. The Livonia Observer came out and did an article for the local newspaper as well.

Yes, We'll Help You!  –  Mary D

It was a nice Saturday morning, weather wise, and I was running my usual Saturday errands. Eventually, I tried to put some items in the trunk area of my Outback. For some reason the hatch area would not open. Concerned, I thought, "I'll just go to the dealership". When I arrived at Hodges the bay door was open, so I drove right in and started explaining that the hatch would not open. Two men helped me and after a while, they got the hatch open. Took down my info. and told me to return on Monday. That's when I learned the dealerships was CLOSED on Saturday and one of the men was the Manager. They also called me on Monday to follow up with me.

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